The Brand Coach 

 

Hi I’m Deborah, The Brand Coach

I work with creative agencies, female entrepreneurs and brands to unlock their magic.

Match-making brands with creative partners, helping agencies connect with their target audience, and creating brands for ambitious female entrepreneurs – I laser in on what makes you special.

And this is what makes things really happen for you. The right clients and agency partnerships, meaningful sales strategies, high-quality leads and next-level growth.

With over twenty years of experience working with big brands, leading agencies and running my own brand consultancy, I know how to get to the heart of your business to gain results. I work with you to  understand what makes you tick, so you’re perceived exactly how you want to be. I know how to get that emotional connection with your audience, so they’re queuing up to work with you. 

Work with me:

AgenciesPitch Services Female Entrepreneurs

 

What’s your superpower?

 

As a brand coach & strategist, I believe that every business has a unique brand superpower, whether you’re a big or small brand, entrepreneur or creative agency; you need that special something that sets you apart from everyone else.

It can be tough enough trying to articulate who and what you are, so trying to uncover that sparkling diamond –  your unique selling point – can be near impossible.

My brand superpower is extracting that special something in a way that will connect with your audience, that will make you stand out from the sea of sameness and harness your brand truth.

This is my gift, my intuition and experience of building brands.  I’ll help create a brand for you with solid foundations so you feel confident and excited to share it with the world.

 

What I believe:

 

  • Every business has a brand superpower that needs to be uncovered, developed and nurtured
  • Brand values are not a set of buzzwords – they need to be felt
  • You can’t have a kickass brand without a badass strategy
  • Getting to the heart of your business will win you loyal customers
  • Brands with purpose perform better
  • Knowing who you are, what you want and who you want to work with gives you power
  • Creative agencies need to act like brands to get noticed
  • Your brand is the single most important investment you can make in your business
About me

 

Our work together will give you:

 

  • Absolute clarity of how and where to position yourself in the marketplace
  • A clear understanding of  how to connect and engage with your potential clients
  • Stand out from your competitors
  • Empowerment and complete confident in your business


Deborah is an absolute BRAND NINJA. She went beyond looking just at my product offering and how to position it in the market place. And, to be honest, that’s all I was expecting from a ‘branding’ exercise. I was taken aback by the detail Debs went into. She took me on a journey of business and self discovery. She delved deep into my passions, core beliefs, and value systems. She deciphered my artistic scribbles and decoded my visions of grandeur and out of it distilled THE PERFECT BRAND for my startup business... I was so overwhelmed when she presented the brand model that I cried. She absolutely NAILED IT! She is so much more than a brand consultant. She is a brilliant and intuitive business mentor. I can’t recommend her and her exploratory process enough!! Just AWEsome.”

Amanda FaulknerFounder My Mimo

“Deborah helped take us through a pitch process to find an advertising agency partner, from the minute she joined she became an integral part of the team, running the project to perfection, she kept us on track internally and worked professionally with agencies. Especially quick to understand our needs and therefore successfully partnered us with an agency that fit our criteria to set us up for success. A joy to work with and a recommended addition to client businesses and agencies alike.”

Alex WaltonHead of Brands - Sky Betting and Gaming

“I had the pleasure of working with Deborah at IMA where her remit was to manage and enhance the new business process, pipeline, partners and onboarding of new clients to ensure a seamless and integrated journey. What really impressed me was how in a short time frame, Deborah immersed herself in the business enabling her to develop improved and simplified the new business process, ensured key departments had the right tools and engaging with key partners to facilitate the long term global growth strategy.
With a no-nonsense, highly focused and collaborative approach, I would have no hesitation in recommending Deborah as a strategic partner.”

Philip CramptonDirector of Channel Strategy - Intermarketing

“"Just wanted to let you know what a pleasure it has been dealing with you. I think you have run the pitch fabulously."”

Barry CookFounder; Krow Communications

“Deborah really got to grips with what I wanted to achieve and made it happen. We explored every possibility so that I got clear on my business and understood who I needed to appeal to. I have a brand that feels true to me and know it will last as the business grows. Deborah is extremely business minded and I felt safe in knowing she’d worked with big name brand for over 20 years. She’s also very creative and helped steer the designer to create something so true to me, they got it right the first time. Doing the hard work first has really paid off for me and I would recommend Deborah to anyone who needs help in creating and establishing a brand.”

Ria InglebyFounder of Well+

“Deborah was a great partner to work with on deciding on our future advertising agency. The pitch process was seamless and the advice on what we should consider as part of our decision was spot on. I would work with Deborah again as her experience was invaluable.”

Daniele PhilipsHead of marketing - Sky Betting and Gaming
Contact me to discuss how I can help your business Arrange a call